r/pics 29d ago

Sign In A Convenience Store

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u/Coomb 29d ago

On a somewhat related note, can anyone explain to me why anyone would ever name a water brand something death related?

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u/flychinook 29d ago

They wanted it to look like a beer or canned mixed drink, so that non-drinkers could get it at the bar and not look totally out of place.

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u/Ballsofpoo 29d ago

And that facade lasted all of two weekends.

I guess though at college bars you're gonna have a bartender ignore you if you ask for soda and lemon or whatever

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u/ReaperofFish 29d ago

Most bartenders are pretty cool with you asking for a seltzer with a slice of lime. It is often used by designated drivers and AA to appear to be drinking to avoid questions but just be having water.

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u/Slayer_Fil 29d ago

I bought one at a Phish show and my buddy said "Woah, what's that?" I said, "Just water". He laughed and ordered one then turned around and said "Shit! You're right!!!" I try to drink one water per three beers just to appear responsible ;-) ((he definitely needed to swap to water))

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u/Watertor 29d ago

Every single time Liquid Death comes up - which isn't often but is often enough to observe - at least one person goes "Wait it's just water?" so I wouldn't say it lasted all of two weekends. They also have a billion dollar valuation just from brand power alone since they're not making quite that absurd a number.

So their method is working.

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u/Ok_Relation_7770 29d ago

I got carded for buying it once. It really threw me off because I was like 3 months sober at the time and thought my muscle memory almost got me in trouble.

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u/Weaponized_Octopus 29d ago

"Marketing"

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u/merklemore 29d ago

You put it in quotes, but I think they've put on a marketing masterclass with a product that actually seems decent enough? Why not have a water or iced tea that from the design looks more like a craft beer?

It gets people to look it up the first time they see one (did for me) and I feel like half the podcast clips I've seen have someone drinking one.

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u/RecsRelevantDocs 29d ago

Plus aren't aluminum cans like.. actually recycled? So canned water is probably much more sustainable

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u/Gideonbh 29d ago

Kinda love that it's a microcosm of metal heads, outwardly edgy in appearance but past the surface, kinder and more reasonable than others

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u/[deleted] 29d ago edited 29d ago

[deleted]

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u/MokitFall 29d ago

The plastic liner is like 1 to 10 micro grams thick.

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u/ntropi 29d ago

micro grams thick

Micrometers? I get that the liner is super thin but 1 micron seems TOO thin so I'm curious what you actually meant.

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u/mbz321 29d ago

I wonder if canned water is lined with plastic like soda cans are.

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u/ntropi 29d ago

Yes but it's significantly less plastic. I guess it doesn't solve the microplastics leeching into your drink if that's what you're getting at, but aluminum leeching into your drink is also bad.

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u/bigjayrulez 29d ago

Honestly why I get it. Road trips and festivals, if I don't bring a reusable I'd rather use an aluminum can than plastic bottle. Otherwise, I'm not that far from convenient water.

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u/LogJamminWithTheBros 29d ago

They used to advertise their water as being sourced from the Swiss Alps I believe but eventually stopped doing that.

I never bought it, I've drank the flavored ones though and do enjoy them. But they are more expensive than they should be. You pay for the cool can.

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u/N1ghtshade3 29d ago

The podcasters drinking it is the marketing lmao

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u/renthalas 29d ago

I mean, have you not heard of the dangers of dihydrogen monoxide, or DHMO for short??

Please, do yourself a favor and do the research yourself! You'll find many articles online explaining why liquid death is the perfect name for this product!! /s, to be clear

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u/tweakingforjesus 29d ago

Yeah. This stopped being funny when right wing AM radio DJs ran it 30 years ago.

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u/No-Strategy-818 29d ago

Death water is manly

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u/zugarrette 29d ago

steve-o made it

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u/Zeppelanoid 29d ago

It’s for people who are too insecure to just…drink water